MICE and Sales Diploma (self-study)

Price: $2010
Duration: 1 year


  Do you want to have a career in the event planning industry? Are you looking to advance your career as an event coordinator, event manager or in event sales and marketing? If so, IATA’s MICE (Meetings, Incentives, Conferences, Events) and Sales diploma is the right pathway to your goal. This diploma comprises 4 courses and is designed to provide an overview of the travel industry and then sharpen specific skills in the area of event planning, such as, components of corporate event planning, the process of planning successful events, and meeting customer expectations. In addition, the course also provides ready-to-use checklists for site selection for meetings and events, the selection of food and beverages, a workplan for building a social media marketing strategy and several resources on digital marketing and e-commerce.  
  What you will learn  
  Upon completing this course you will be able to:  
  - Conduct need analysis for meetings and events  
  - Organize successful corporate events and meetings  
  - Incorporate destinations and tour packages when planning events  
  - Advise customers on passport and visa requirements, as well as on travel insurance options  
  - Provide excellent customer service and retain customer loyalty  
  - Develop entrepreneurial mindset and propose creative solutions and services  
  Key Topics  
  - Tour production and event planning  
  - Air transport products and services  
  - Marketing and pricing  
  - Social media marketing strategy  
  - Sales techniques  
  - Managerial and negotiation skills  
  - E-commerce in the travel industry  
  There are no prerequisites for this diploma.  
  Recommended level  
  - Entry-level
  - Intermediate  
  Who should attend  
  - Travel advisors  
  - Reservations and sales personnel  
  - Event coordinators and planners  
  - Agency back-office personnel  
  Purchase the full diploma package  
  - Travel Industry Essentials  
  - Travel Products and Services  
  - MICE Fundamentals  
  - MICE Management  
  ​How to obtain your diploma  
  A passing mark is required on all assignments and exams. A special distinction is awarded to candidates who obtain a distinction in all, or all but one, of all course exams and assignments that make up this Diploma.  
  - Complete all 4 courses that make up the Diploma, within 1 year.  
  - Please contact us on our GDS email address to request your diploma, stating the title of the diploma you are applying for and the list of courses you completed for that diploma.  
  - OTT Training will issue your diploma upon verification of your eligibility.


Image result for exclamation mark png IMPORTANT INFORMATION : IATA will communicate your course access information directly to you. It may take up to 7 working days to receive your IATA course access information.