OTT and Medical Tourism Association launch UK’s first dedicated medical tourism travel trade training course
Online Travel Training (OTT) and the Medical Tourism Association (MTA) have created a two phase partnership with a goal to educate and engage travel agents in the UK in medical tourism.
The first agreement, customising the Certified Medical Tourism Professional (CMTP) certification programme for the UK travel trade was launched this autumn. The CMTP course is the first course offered to over 90,000 UK travel trade professionals through OTT.
The Certified Medical Travel Professional (CMTP) training programme and certification provides participants with a comprehensive overview of the medical tourism industry, latest trends, key stakeholders, best practices and business models. The CMTP programme was launched in 2012. It is available online or as a live workshop and is the premier medical travel certification for professionals in the industry. Managed by Global Healthcare Accreditation (GHA), CMTP certifications are renewable each year with certified professionals having access to the online e-learning programme for continuing education courses.
Travel agents can support patients’ health and wellness
Karen Timmons, GHA’s chief executive officer said: “Delivering an outstanding medical travel experience on a consistent basis is not something that can be improvised; it requires in-depth knowledge of your customers’ needs and expectations. There are considerations regarding culture and language, care management, travel coordination, risk mitigation and legal and privacy issues. Travel agents bring their own unique expertise and experience that can be leveraged within the medical travel industry to support travelling patients, health and wellness travellers and the providers who serve them.”
MTA President Renee-Marie Stephano added: “For a travel agent to become a medical travel facilitator it is important to understand the patient’s journey; from identifying the need for medical care to recovery and returning home. It is important that the travel agent is aware of the regulations and responsibilities they are taking on and how best to handle them.”
Medical tourism ecosystem
The Medical Tourism Ecosystem will be offered by PulseProtocol, LLC. Pulse helps providers, vendors, hospitals, and other businesses engage in medical tourism. The platform features many innovative features, such as Integrated CRM & pipeline management, integrated payment solutions with escrow, and 24-hour multi-lingual customer service support.
“Medical tourism has vast potential but too many industry players are struggling with building their provider networks and not using good technology. By providing an ecosystem for OTT members to access top quality, reliable care, Pulse aims to support the travel trade through risk reduction, secure payments, and access to a network of top healthcare providers,” said Robert Page, founder of Pulse.
Managing Director of OTT, Julia Feuell added: “OTT is proud to be chosen to partner with the Medical Tourism Association to create a new, well trained distribution channel for medical tourism. This is an exciting new business stream for travel agencies to embrace and we’re looking forward to supporting this specialist sector with training, seminars and announcements to our 101,000 UK members.”
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